Welcome to Parse.ly Content Analytics! We’re thrilled to begin this learning journey with you. Parse.ly’s powerful analytics platform will help you understand your content’s performance, audience behavior, and engagement patterns in ways that transform how you create and distribute content.
Before diving into the platform’s powerful features, let’s confirm you’re ready to begin:
Essential Prerequisites
- Your Parse.ly integration is complete and active:
- Tracking pixel is properly placed
- Content metadata is being sent successfully
- You have platform access:
- You’ve received your login credentials
- You can successfully access the dashboard
Course Objectives
By the end of this course, you will be able to:
- Navigate Parse.ly’s interface effectively
- Explore the Overview Screen
- Access key dashboard sections
- Set up full screen views
- Use Parse.ly’s data tools effectively
- Navigate date ranges and calendars
- Select and compare metrics
- Apply filters to find specific content
- Understand how metadata shapes your analytics
- Install and use Parse.ly tools
- Set up the Chrome bookmarklet
- Access quick content insights
- Find specific content data
- Share and distribute insights
- Export dashboard data
- Create and schedule reports
- Deliver reports to inboxes
- Share dashboards with team members
These skills will empower you to access, analyze, and share content performance data across your organization.
Ready to proceed? Great! Continue to Lesson 1.
Need help with setup? Contact your Relationship Manager or Integration Support Engineer to ensure everything is properly configured.
Additional Resources:
How To: Integrating Parse.ly on your website